- Simple and user-friendly interface for making autoresponder emails
- Allows creating and editing of e-newsletters
- Allows email previews before sending them to leads
- Offers spam protection of extra security to all emails and email addresses
- Supports tagging through email click
- Integrates with a wide range of third-party services and tools
- The most reliable and the safest fat burner on the market
- Excellent customer support
- Free 30-day trial
- No split testing support offered for emails
- Emails have no conditional log support as well
With all the email marketing software available in the market right now, this extensive AWeber review highlights everything that the product has to offer.
It is one of the widely used marketing software providers for years. It offers all the basic features for effective marketing campaigns and more. AWeber is also popular for the level of customization and personalization it offers. One of its selling is over 150 customizable email designs plus the freedom to choose when, where, and how to send the emails.
AWeber has over 20 years of proven success since it launched in 1998. This comprehensive AWeber review will focus on how this platform remains significant in the marketing scene until now.
This part of the AWeber review shows the different pricing tiers of the product. AWeber comes with five plan options. The pricing structure for the products is straightforward, which comes based on the number of subscribers for an account.
- $19/month for email lists with up to 500 subscribers
- $29/month for 501 to 2,500 subscribers
- $49/month for 2,501 to 5,000 subscribers
- $69/month for 5,0001 to 10,000 subscribers
- $149/month for 10,001 to 25,000 subscribers
On the other hand, AWeber will provide a quotation for accounts with over 25,000 subscribers. This AWeber review only shows the basic and standard pricing of the product. However, there are discounts for quarterly and annual payments, 14% and 15%, respectively.
That said, AWeber also offers a free trial for the product good for 30 days.
AWeber Top Features Overview
This part of the AWeber review highlights the email marketing features that this product offers, from lead capture and lead management to full-on email marketing.
- User-friendly drag-and-drop newsletter creator and editor
- Dozens of integrations with third-party tools and apps
- More than 100 different customizable templates
- Comprehensive autoresponder features
- API available for third-party applications
- CAN-SPAM Compliance
- Event-triggered email
- WebForms and Landing Pages
- A/B Testing
- Mailing List Management
- Mobile Optimized Emails
- Lead Notifications and Nurturing
- Lead Segmentation
What Can It Do?
AWeber is a popular service to optimize marketing campaigns. It especially helps small businesses and business owners to boost engagements, sales, and customer loyalty through efficient email marketing campaigns.
In this part of the AWeber review, I will emphasize how the top features and functionality in the product are effective for various marketing tasks.
Send Relevant Communication Using Autoresponder Function
One of the most-used features of AWeber is the autoresponder function, which allows automatic sending of emails based on predetermined conditions. It allows the creation of a sequence of newsletters and customizing the time and intervals of the emails before they get sent automatically.
Action-based emails include when a subscriber downloads a white paper or a free e-book, registering for a webinar, purchasing a product, or signing up for newsletters.
The autoresponder function in AWeber also allows creating automatic emails for every new product or special offer available. It’s a useful feature for sending timely, targeted, and personalized emails to clients and subscribers.
Integrate with Various Parts of the Business
Another selling point of AWeber is the wide variety of marketing integration it supports. It allows integration of email marketing account to other parts of the business through the more than 100 integration options that AWeber allows.
Some of the widely used integrations in AWeber include Shopify, WordPress, Magento, Salesforce, GoTo Webinar, WooCommerce, Freshbooks, ClickFunnels, and PayPal.
Create an Email Marketing App Through AWeber Labs
AWeber provides a flexible and easy to use programming interface, the AWeber Labs, which allows creating customized email marketing applications. This API programming interface can also work as a managing tool to access the Aweber reports and data.
Manage Contact List Using the Segmentation Feature
Another top feature of the platform highlighted in this AWeber review is its segmentation functionality. It allows easy and quick management of contact lists or customer businesses to market to them more efficiently and send targeted emails.
Through the segmentation feature of AWeber, it’s now easy to separate group customers or subscribers into various categories. It can depend on various factors such as their shopping habits, their value in the business, and many others.
It also allows creating segments for repeat customers for a particular product and VIP clients, among others.
Create Emails Quick with 150+ Templates Ready
One advantage of using AWeber as a marketing solution for businesses is its massive library of built0in forms. It has over 150 different templates that are ready to use or customize. The platform also allows building up an email database that can hold more than 700 sign-up forms to put in social media platforms, blog pages, or the website.
With the 150 plus email templates and designs already available, it is also now much easier and quicker to start creating newsletters. There’s no need to start marketing campaigns from scratch. AWeber also allows customization of the templates through its various editing tools to add a company logo, upload images, move, and change content, and modify the color scheme.
Implement Opt-In Processes
More than collecting information of the subscribers, AWeber does more through its supported opt-in processes. There are two options available, the single and double opt-in process.
The single opt-in process allows subscribers to start receiving newsletters as soon they finished signing up on the email list. Double opt-in process, on the other hand, requires an additional step before they can sign-up to the email list, like confirming the subscription process.
Improve Marketing Campaigns with Split Testing
AWeber assists in all forms of marketing campaigns, including in determining if the campaigns were a flop or not and which campaigns were the most effective. That is possible through the A/B Split Testing in the platform. The success rate of each email marketing campaign will get compared through their delivery rates, open rates, and click-through rates.
Overall, these AWeber reviews of the products features and functionality highlight the easy to use interface of the product and its vast list of things it can offer.
From the built-in templates and forms to email management and automation, AWeber provides all necessary features to make any email marketing campaign efficient and effective.